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	<title>Magnetic Webworks &#187; Good Business</title>
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		<title>Do You Talk Too Much?</title>
		<link>http://www.magneticwebworks.com/do-you-talk-too-much/</link>
		<comments>http://www.magneticwebworks.com/do-you-talk-too-much/#comments</comments>
		<pubDate>Sun, 18 Jul 2010 23:29:53 +0000</pubDate>
		<dc:creator>Doron</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Good Business]]></category>
		<category><![CDATA[Web Wisdom]]></category>

		<guid isPermaLink="false">http://www.magneticwebworks.com/?p=1563</guid>
		<description><![CDATA[Talking&#8230;AND Listening &#8211; The 2 Parts of Conversation We&#8217;ve all experienced this person at one time or another. You know, that guy or gal who drones on and on with zero awareness of the interest level of the person that they&#8217;re talking to. Lord knows, I&#8217;m sure that I&#8217;ve been this person at one time [...]]]></description>
			<content:encoded><![CDATA[<h4><img class="size-full wp-image-1588 aligncenter" title="Don't be like this thing. " src="http://www.magneticwebworks.com/wp-content/uploads/drone.jpg" alt="Don't be like this thing. " width="400" height="300" /></h4>
<h4><strong>Talking&#8230;AND Listening &#8211; The 2 Parts of Conversation</strong></h4>
<p>We&#8217;ve all experienced this person at one time or another. You know, <strong>that guy or gal who drones on and on with zero awareness of the interest level of the person that they&#8217;re talking to.</strong> Lord knows, I&#8217;m sure that <strong><em>I&#8217;ve</em> been this person at one time or another</strong>, and I would venture to guess that almost all of us have been too.</p>
<p><span id="more-1563"></span></p>
<h4><strong>The &#8220;Monologue Disease&#8221;</strong></h4>
<p>I call this the &#8220;Monologue Disease,&#8221; and find it extremely widespread but not often talked about. Trouble is, when it comes to the world of business,<strong> I have yet to meet someone who is fantastically successful while also manifesting this disease in his or her conversations with their fellow business-folk</strong>. Although victims of this disease are almost always well-meaning, the act of droning on and on without self-awareness tends to tire, stress-out, and repel others. In short, this is a truly devastating handicap for one&#8217;s efforts in the realm of in-person networking.</p>
<p><strong>Of course, there are occasions where we must carry on a one-sided conversation for extended periods of time.</strong> Obviously, when delivering a speech, teaching or explaining something to a willing audience, or telling a story to people who are genuinely interested, we often do have to speak solo for a long while, so I&#8217;m not taling about those instances.</p>
<h4><strong>5 Tips for Overcoming &#8220;The Disease&#8221;</strong></h4>
<ol>
<li><strong>Employ the 30-Second rule.</strong> I believe that we all must develop an internal alarm system that goes off when we&#8217;ve been the only ones speaking for 30 seconds or more. Of course, I don&#8217;t suggest automatically shutting up after 30 seconds, but simply check in with yourself to make sure that this is one of those cases where speaking without a break is necessary.</li>
<li><strong>Pick up on body language cues. </strong>Is the person you&#8217;re speaking to suffering from a case of shifty eyes or extra fidgeting? If so, you may want to take pause.</li>
<li>When it is necessary to speak for extended periods of time, make sure to <strong>leave a few pauses in your speech to allow for someone to get that proverbial &#8220;word in edgewise&#8221; if needed</strong>.</li>
<li><strong>Slow down. </strong>Doing <em>anything</em> very quickly is usually a sure sign that we&#8217;re in an unconscious mode of autopilot and not attuned to what&#8217;s happening around us.</li>
<li><strong>Stay conscious of your topic.</strong> There are times when veering off-topic into new and distant tangents is a part of a fun and lively conversation. But it can also be warm invitation for the dreaded Monologue Disease, so stay conscious when skipping about in this way.</li>
</ol>
<p>Do I apply these 5 tips perfectly myself? HELL to the NO &#8211; so <strong>this is a good reminder for me</strong> as much as it might be for anyone else reading this.</p>
<p>I plan on expanding on the &#8220;Monologue Disease&#8221; as it applies to our online presence in a future post, as <strong>this is something I&#8217;ve certainly struggled with on my own web site.</strong></p>
<p><strong>QUESTION: Have you noticed the &#8220;Monologue Disease&#8221; in your own communications, or the communications of others, either personally or in business?</strong></p>
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		<title>8 Tips for Overcoming Web-Technophobia</title>
		<link>http://www.magneticwebworks.com/8-tips-for-overcoming-web-technophobia/</link>
		<comments>http://www.magneticwebworks.com/8-tips-for-overcoming-web-technophobia/#comments</comments>
		<pubDate>Mon, 12 Jul 2010 05:38:08 +0000</pubDate>
		<dc:creator>Doron</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Cool Tools]]></category>
		<category><![CDATA[Good Business]]></category>
		<category><![CDATA[Web Wisdom]]></category>

		<guid isPermaLink="false">http://www.magneticwebworks.com/?p=1505</guid>
		<description><![CDATA[Besides costing you money, there are other disadvantages to handing over the reigns to someone else every time you need to do things like change a phone number on your web site or make a quick online video. Avoiding learning new technologies means you could very well lose the opportunity to infuse your individual personality [...]]]></description>
			<content:encoded><![CDATA[<p><img class="size-full wp-image-1527 alignleft" title="computer_tech_fortune_cookie" src="http://www.magneticwebworks.com/wp-content/uploads/computer_tech_fortune_cookie.jpg" alt="" width="300" height="225" />Besides costing you money, there are other disadvantages to handing over the reigns to someone else every time you need to do things like change a phone number on your web site or make a quick online video.</p>
<p>Avoiding learning new technologies means you could very well lose the opportunity to infuse your individual personality into your digital communications. <strong>In this new business landscape, standing out from the ever-increasing online crowd means balancing the efficiency of powerful technology with </strong><em><strong>authentic</strong></em><strong> human relationships.</strong></p>
<p>If the thought of updating your blog or adding a PayPal button to your web site leaves you stricken with the fear of God, here are some suggestions to help you <strong>claim your digital independence:</strong></p>
<p><span id="more-1505"></span></p>
<ol>
<li><strong>When in doubt, always Google first.</strong> You&#8217;ll be surprised how many folks out there have had the same roadblock as you. Google is smart enough that you can usually just type in your exact question in its entirety, but if doing that doesn&#8217;t provide you with an answer, try stripping your query down to the words are directly and specifically related to your issue. For example, instead of typing &#8220;How do I link my blog to Facebook,&#8221; strip your query down to &#8220;link blog to Facebook.&#8221; And if can get super-specific about the technology you&#8217;re using, even better. The best case scenario here would be <em>&#8220;link WordPress to Facebook.&#8221; </em></li>
<li><strong>Realize that much of what you&#8217;re looking at is written in English. </strong>If that sounds a bit condescending, let me reassure you that I&#8217;ve had to remind myself of this same fact time and again as well! For example, looking at the <a href="/what-is-wordpress/">WordPress</a> control panel that I&#8217;m using to compose this blog post, if I read down the various options on the left side of the screen, I see the words &#8220;Posts,&#8221; &#8220;Add New,&#8221; &#8220;Categories,&#8221; and &#8220;Post Tags.&#8221; While terms such &#8220;Post Tags&#8221; might take the newbie on a quick Google excursion, generally speaking, the terminology you&#8217;ll see on most online products and services is in plain English (as opposed to some intimidating blur of computer jargon).</li>
<li><strong>Get clear on <em>precisely</em> where you&#8217;re stuck. </strong>Maybe you&#8217;re not as confused as you might think. Rather than resigning yourself to saying &#8220;I JUST DON&#8217;T GET IT!,&#8221; try and see if you can isolate <em>precisely</em> what it is that you don&#8217;t get. For example, maybe you know how to create a blog post, but you&#8217;re not sure why it adds that extra space between certain lines of text. Asking &#8220;How do I get rid of that extra space between lines of text&#8221; is going to get you answers much quicker than just throwing your hands up in dismay and quitting (tempting as that may be at times!).</li>
<li><strong>Hire a specialist to give you 1-2 hours of instruction. </strong>Since the vast majority of us learn best by <em>doing</em>, taking your first few stabs at trying a new technology with a pro standing by is going to be exponentially faster and more stress-free than going it alone. If necessary, finding a techno-tutor via Craigslist need not be a sketchy affair. Thanks to technologies such as <a href="http://www.skype.com" target="_blank">Skype</a> and <a href="http://www.adobe.com/acom/connectnow/" target="_blank">Adobe ConnectNow</a>, your specialist should be able to conduct the lesson via teleconferencing and screen-sharing rather than meeting you in person. In any case, it&#8217;s always good to get some references or at the very least see at a few testimonials before hiring someone.</li>
<li><strong>Choose online products and services with a reputation for awesome technical support. </strong>If a company hides its tech support contact info somewhere deep inside its web site, then that generally means that they&#8217;re probably not going to be very available for you in your time of need. And definitely avoid web hosts that don&#8217;t offer phone support, or only offer phone support during business hours.</li>
<li><strong>Avoid online products and services that are not widely used</strong>. Aside from receiving tech support from the company itself, the next best thing is a strong user community. If the product or online service you&#8217;re using has a relatively small user base, then it means that it is unlikely that there will be many online resources such as user forums to supply you the answers you need, rendering your Google-ing efforts quite fruitless.</li>
<li><strong><em>Trick yourself into learning</em> by working on a project that&#8217;s close to your heart. </strong>Having fun in the process of learning is going to accelerate the process exponentially. Rather than forcing yourself into a crash-course with a stress-filled looming deadline, come up with a project that is low-pressure, but still important. For example, maybe you want to create a really slick online photo album as a surprise for your loved ones. There&#8217;s an example of a project that&#8217;s fun and meaningful enough to inspire you to persevere through the challenges, but not something that could possibly interfere with your job or your business if not done perfectly.</li>
<li><strong>Remember, <em>it&#8217;s only the internet</em>. </strong>I remember hearing those words from a very talented and dedicated former co-worker. Of course, to many of us this sounds like blasphemy in a hyper-connected world where the internet seems to exist as an Intravenous lifeline. But in most cases, especially if you&#8217;re a newbie, chances are you don&#8217;t have millions of people depending on your web site for their livelihoods (a la eBay). I&#8217;d also venture to guess that national security will probably be just fine if your latest blog post doesn&#8217;t show up on your Facebook profile for a few hours. <img src='http://www.magneticwebworks.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </li>
</ol>
<p><strong>No need to fear being a beginner and asking for help &#8211;  just take that plunge now, you won&#8217;t regret it.</strong></p>
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		<title>Important and Often-Missed LinkedIn Setting</title>
		<link>http://www.magneticwebworks.com/important-and-often-missed-linked-in-setting/</link>
		<comments>http://www.magneticwebworks.com/important-and-often-missed-linked-in-setting/#comments</comments>
		<pubDate>Tue, 06 Jul 2010 00:31:56 +0000</pubDate>
		<dc:creator>Doron</dc:creator>
				<category><![CDATA[2-Minute Tips]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[Cool Tools]]></category>
		<category><![CDATA[Good Business]]></category>

		<guid isPermaLink="false">http://www.magneticwebworks.com/?p=1476</guid>
		<description><![CDATA[Thanks to my marketing compadre Phyllis Zimbler Miller at Miller Mosaic Power Marketing, I was recently made aware of a setting on my LinkedIn profile that&#8217;s pretty darn important, super-quick and easy to fix, but which has nonetheless eluded my consciousness over the last few years that I&#8217;ve been using LinkedIn. The Ever Important &#8220;Websites&#8221; [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="aligncenter size-full wp-image-1486" title="linkedIn_websites" src="http://www.magneticwebworks.com/wp-content/uploads/linkedIn_websites1.jpg" alt="" width="500" height="217" /></p>
<p>Thanks to my marketing compadre Phyllis Zimbler Miller at <a href="http://www.millermosaicllc.com/" target="_blank">Miller Mosaic Power Marketing</a>, I was recently made aware of a setting on my LinkedIn profile that&#8217;s pretty darn important, super-quick and easy to fix, but which has nonetheless eluded my consciousness over the last few years that I&#8217;ve been using LinkedIn.</p>
<p><span id="more-1476"></span></p>
<div id="attachment_1494" class="wp-caption aligncenter" style="width: 310px"><a href="http://www.magneticwebworks.com/wp-content/uploads/linkedIn_websites_entire.jpg" rel="shadowbox[post-1476];player=img;" title="Where to find the Websites Section"><img class="size-medium wp-image-1494" title="Where to find the Websites Section" src="http://www.magneticwebworks.com/wp-content/uploads/linkedIn_websites_entire-300x200.jpg" alt="" width="300" height="200" /></a><p class="wp-caption-text">Click image to for a larger view.</p></div>
<h4><strong>The Ever Important &#8220;Websites&#8221; Setting</strong></h4>
<p>If you go to any LinkedIn profile, at the upper-left-hand side of the page, directly beneath where it says &#8220;Connections,&#8221; you&#8217;ll see the section labeled &#8221;Websites&#8221; where you can list up to three links to any URL you choose.  Most people end up simply entering the URL and leaving LinkedIn and its default settings to the task of labeling that URL. The result is often a listing of websites that reads something along the example we see in the image above. As you can see, &#8220;My Company&#8221;, &#8220;My Blog&#8221;, and &#8220;My Company&#8221; is redundant and vague, and most importantly, <strong>a missed opportunity to attract folks to your more important online properties</strong>.</p>
<h4><strong>Adjusting the &#8220;Websites&#8221; Setting</strong></h4>
<ol>
<li>Once you&#8217;re logged into your LinkedIn account, go to Profile &gt; Edit Profile</li>
<li>In the &#8220;Websites&#8221; section (circled in red in the screenshot above), click on the &#8220;Edit&#8221; link near any one of your links</li>
<li>From there, you&#8217;ll be taken to a page with the settings for up to 3 links at the top of the page. Each link has a drop-down menu, and from that drop-down menu, choose the last option, &#8220;Other.&#8221;</li>
<li>A new input field should appear. Type in the what you&#8217;d like your link to be labeled.</li>
<li>Repeat this for up to 2 more links, hit the &#8220;Save Changes&#8221; button, and you&#8217;re done!</li>
</ol>
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		<title>Ten Seconds to Better Networking</title>
		<link>http://www.magneticwebworks.com/ten-seconds-to-better-networking/</link>
		<comments>http://www.magneticwebworks.com/ten-seconds-to-better-networking/#comments</comments>
		<pubDate>Wed, 09 Jun 2010 01:05:45 +0000</pubDate>
		<dc:creator>Doron</dc:creator>
				<category><![CDATA[2-Minute Tips]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[Cool Tools]]></category>
		<category><![CDATA[Good Business]]></category>

		<guid isPermaLink="false">http://www.magneticwebworks.com/?p=1176</guid>
		<description><![CDATA[Just discovered a simple idea for networking utilizing the power of LinkedIn. Since I&#8217;m always looking to network with interactive agencies (who are usually a strong match for my particular services), before I meet someone at a particular agency either in person or over the phone, I take a quick glance at that person&#8217;s LinkedIn [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-thumbnail wp-image-1179" title="linkedin-logo" src="http://www.magneticwebworks.com/wp-content/uploads/linkedin-logo-150x150.jpg" alt="" width="150" height="150" />Just discovered a <strong>simple idea for networking</strong> utilizing the power of <strong><a href="http://www.linkedin.com" target="_blank">LinkedIn</a></strong>.</p>
<p>Since I&#8217;m always looking to network with interactive agencies (who are usually a strong match for my particular services), before I meet someone at a particular agency either in person or over the phone, <strong>I take a quick glance at that person&#8217;s LinkedIn profile and see how I&#8217;m connected</strong> to that person.<span id="more-1176"></span></p>
<p>In case you&#8217;re not familiar with the part of the LinkedIn profile that I&#8217;m referring to, see the screenshot below to see precisely where it is.</p>
<div id="attachment_1177" class="wp-caption aligncenter" style="width: 310px"><a href="http://www.magneticwebworks.com/wp-content/uploads/how_connected.jpg" rel="shadowbox[post-1176];player=img;" title="Check out the red box..."><img class="size-medium wp-image-1177   " title="Check out the red box..." src="http://www.magneticwebworks.com/wp-content/uploads/how_connected-300x184.jpg" alt="" width="300" height="184" /></a><p class="wp-caption-text">Click image for a larger view</p></div>
<p style="text-align: left;"><strong>Embarking on this 10-second research project before your meeting so that you can bring up your shared connections can build a great bridge. </strong></p>
<p style="text-align: left;"><strong> </strong>If nothing else, it&#8217;s interesting trivia just to see how you&#8217;re connected. Of course, the person I&#8217;m meeting may have no idea who the folks who connected to us are, since LinkedIn has a way of hooking us up with pretty random folks at times, but it&#8217;s definitely a good start.</p>
<p style="text-align: left;">So who knows, maybe this is pretty obvious &#8220;well&#8230;DUH&#8221; type of information, but it just now occurred to me, so I figured I&#8217;d share.</p>
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		<title>Web Developers: Take 20 Seconds to be of Service</title>
		<link>http://www.magneticwebworks.com/web-developers-take-20-seconds-to-be-of-service/</link>
		<comments>http://www.magneticwebworks.com/web-developers-take-20-seconds-to-be-of-service/#comments</comments>
		<pubDate>Sun, 28 Feb 2010 20:14:49 +0000</pubDate>
		<dc:creator>Doron</dc:creator>
				<category><![CDATA[2-Minute Tips]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[Good Business]]></category>
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		<guid isPermaLink="false">http://www.magneticwebworks.com/?p=684</guid>
		<description><![CDATA[Even if you&#8217;ve been living in a cave, you know full-well how tough the economy has been on jobs over the past couple of years. However, one group that doesn&#8217;t seem to be suffering from this shortage of jobs is the workforce of web developers, and really, computer programmers in general. Is this because we&#8217;re [...]]]></description>
			<content:encoded><![CDATA[<p><strong><img class="alignleft size-thumbnail wp-image-702" title="super-gmail-logo" src="http://www.magneticwebworks.com/wp-content/uploads/super-gmail-logo-150x150.png" alt="" width="150" height="111" />Even if you&#8217;ve been living in a cave,</strong> you know full-well how tough the economy has been on jobs over the past couple of years.</p>
<p>However, one group that <em><strong>doesn&#8217;t</strong></em> seem to be suffering from this shortage of jobs is the workforce of web developers, and really, computer programmers in general.</p>
<p>Is this because we&#8217;re just so smart and have everything figured out? As much as some developers would like to think so, the answer is a <strong>highly recursive <em>NO</em></strong>.</p>
<p>The way I see it is that <strong>our field is just plain <em>less</em> competitive</strong> than that of our non-programmer colleagues. The demand for folks who know how to muckety-muck with code is way greater than the number of deranged souls who actually enjoy sitting in a dark room all day (and night) fiddling with functions and hashes and overflow:hiddens and&#8230;.are we asleep yet?</p>
<p><span id="more-684"></span>So because of this<strong> lopsided ratio of demand for code vs willing code-monkeys</strong>, many of us developers find ourselves receiving numerous emails and phone calls on a weekly and even daily basis from recruiters and technology companies eager for resources. As a happily self-employed web developer with no plans of re-joining the ranks of the full-time employed anytime in the foreseeable future, I have been on the receiving end of many of these inquiries myself &#8211; almost to the point where my <strong>ungrateful</strong> ass started getting annoyed. But <strong>I&#8217;ve figured out a way to make the best of these seemingly useless inquiries</strong> that come via email.</p>
<p>Using my cherished Gmail along with the <a href="http://gmailblog.blogspot.com/2008/10/new-in-labs-canned-responses.html" target="_blank">Canned Responses</a> add-on, I crafted and saved a simple email response that not only politely lets the interested parties know that I&#8217;m not currently available, but that <strong>I have a few super-talented non-developer tech-industry colleagues who <em>are</em> currently on the market</strong> who they might want to contact.</p>
<p>Of course, it&#8217;s a bit of a numbers game, but I believe that <strong>it <em>can</em> definitely work</strong> in getting our friends and former colleagues hired, as these recruiters and hiring managers are extremely eager to place people (not to mention picking up that commission check).</p>
<p>Here&#8217;s the letter I use, feel free to customize for your own purposes:</p>
<blockquote class="blockquote2"><p>Hello [RECRUITER NAME],</p>
<p>Unfortunately, I am not seeking a position at this time. I also don&#8217;t have anyone I can recommend with the skills you require who&#8217;s seeking a job. However I do know of 2 other *great* colleagues who are currently seeking new positions:</p>
<p>Mary Johnson (Widget Maker)<br />
http://www.linkedin.com/in/[LinkedIn ID]</p>
<p>John Smith (Widget Analyst)<br />
http://www.linkedin.com/in/[LinkedIn ID]</p>
<p>Of course, I&#8217;m not sure if you&#8217;re looking for folks with John or Mary&#8217;s skill set, but perhaps this helps.</p>
<p>Either way, thanks so much for your interest!</p></blockquote>
<p><strong>On more than one occasion, I&#8217;ve actually had the recruiter say that they checked out my friend&#8217;s LinkedIn profile and were interested in speaking to them right away. </strong></p>
<p>The jury is still out as to whether this method is actually successful in placing our job seeking comrades, but I know for 100% sure that it succeeds in making me feel a lot better than simply writing back &#8220;sorry&#8230;&#8221; or deleting the inquiry email altogether.</p>
<p>Of course, if someone <em>were</em> to get placed, then I stand to end up with some <strong>commission money</strong> and there would be no complaints with that either.</p>
<p>In other words, <strong>20 seconds of my time, all upside, no downside.</strong></p>
<p><strong>Now go start canning some responses!</strong></p>
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