Important and Often-Missed LinkedIn Setting

Important and Often-Missed LinkedIn Setting

July 5th, 2010

Thanks to my marketing compadre Phyllis Zimbler Miller at Miller Mosaic Power Marketing, I was recently made aware of a setting on my LinkedIn profile that’s pretty darn important, super-quick and easy to fix, but which has nonetheless eluded my consciousness over the last few years that I’ve been using LinkedIn.

Click image to for a larger view.

The Ever Important “Websites” Setting

If you go to any LinkedIn profile, at the upper-left-hand side of the page, directly beneath where it says “Connections,” you’ll see the section labeled ”Websites” where you can list up to three links to any URL you choose.  Most people end up simply entering the URL and leaving LinkedIn and its default settings to the task of labeling that URL. The result is often a listing of websites that reads something along the example we see in the image above. As you can see, “My Company”, “My Blog”, and “My Company” is redundant and vague, and most importantly, a missed opportunity to attract folks to your more important online properties.

Adjusting the “Websites” Setting

1. Once you’re logged into your LinkedIn account, go to Profile > Edit Profile
2. In the “Websites” section (circled in red in the screenshot above), click on the “Edit” link near any one of your links
3. From there, you’ll be taken to a page with the settings for up to 3 links at the top of the page. Each link has a drop-down menu, and from that drop-down menu, choose the last option, “Other.”
4. A new input field should appear. Type in the what you’d like your link to be labeled.
5. Repeat this for up to 2 more links, hit the “Save Changes” button, and you’re done!

Category : 2-Minute Tips & Blog & Cool Tools & Good Business